What truly gives you meaning and purpose? Eleven Madison Park (NYC) Chef and Owner Daniel Humm joins Billy Shore to discuss how the pandemic is given him new purpose and his advice to other luxury brands. “If we want to continue the way we’ve done things, I believe 5 years from now, 10 years or maybe already next year, it will be irrelevant and empty,” he says. The chef of the #1 restaurant in the world in 2017, Humm believes the pandemic emphasized that fancy restaurants are a luxury few can afford. “If you want to be a luxury brand going into the future, you need a bigger purpose,” he counsels.
Humm has transformed Eleven Madison Park into a pandemic food provider of 5,000 meals a day in partnership with Rethink Food NYC, which creates delicious and nutritious meals from restaurant food waste. “The recipe I want to really share with the world is the recipe of doing what we’re doing, but also feeding the people in need, under one roof,” he says. “When every restaurant was shut down and I saw that people wouldn’t get food… I realized I had a kitchen and connection to all the farmers and to Rethink. It felt like a very obvious thing to do.”
Listen to be inspired by how the proudest chapter in the career of one of the world’s most decorated chefs is feeding people in need.